Digital Media Management

DBS Digital Media Management Services

We have expanded our offering by tapping into additional services our clients need. We now have a digital media management team ready to serve you.  You asked for it, we’re bringing it to you! 

Social Media Management

Increase your business’ online presence through your social media channels. Our team of expert social media marketers will work directly with you to fully understand your business and target in order to implement an effective social media strategy. We fully customize our clients’ social media campaigns to align with their goals.

Social Media Platforms

We manage the following social media platforms on behalf of our clients:

Facebook, Twitter, LinkedIn, Instagram, YouTube and Google+

Social Media Setup

Knowing the right social media channels to participate in is fundamental to your success. We believe that being in less, but more relevant, social media channels, is better than being everywhere ineffectively. We’ll help you decide where to be, and we’ll even help you set up accounts if you don’t have them already. We’ll use our graphic designers to create a consistent look and feel across all your social media properties.

Strategy

Our social media posts integrate seamlessly with our social media strategy. We start by developing a strategy, identifying who to target and how to reach them on social media. We then determine tone of voice for each platform as well as unique goals suited for the varying audiences of the social media platforms.

Curate and Post

Using our tailored social strategy as the roadmap, we curate and post consistent content suited for your target audiences. We build out a monthly editorial calendar and plan each post in advance. This allows for the best distribution of content over time, and it also allows you to see what will be posted and when. In many cases, adding sprinkles of your own timely and unique content will help add to the variety of posts. We encourage our clients to add their own in-the-moment posts to give your brand a deeper feeling of in-house production and authenticity. We believe it’s easier to do that than to effectively plan and execute your social media strategy independently. Everything you post is an added bonus to our thorough content strategies.

Promotional Campaigns

We do that, too. When your business is having promotions, or you want to focus on a specific product or service, we’ll add that to our editorial calendar in advance and roll it out consistently across all your social media platforms. We’ll engage our team of graphic designers and copyrighters to ensure you’re getting your promotional campaigns just right.

Social Media Advertising

Reach your target market and expand your audience. Drive genuine business results.

Social media advertising gives your business the ability to reach new followers, fans or potential customers through social media advertisements displayed directly to your ideal customer. Whether your advertisement is mobile or in the newsfeed on Facebook or Instagram, your advertisement will only cost you on a performance basis. Here at Douglas Business Solutions, our advertising specialists are dedicated to get the lowest cost per click, lowest cost per like, lowest cost per follow for every client.

Let our experts develop and monitor custom-built advertising campaigns for your business! With organic reach decreasing and the competition stiffer than ever, there’s never been a better time to get started with paid ads!

Increase your reach, connect with your desired audience, and gain a competitive advantage with highly targeted ads. Our experts will develop and monitor your custom campaigns to drive the tangible results you want.

Content Marketing

Email Newsletters

Our email marketing specialists will design email newsletters that reflect your business. The emails we develop will use best-practices for email deliverability, open rates, click-through-rates, and conversions. The content within your emails may include relevant blogs, case studies, upcoming events, and more.

Email List Maintenance

Our agency will also perform routine list maintenance. It is important to remove unengaged subscribers from your email list. If your subscribers do not engage with your emails, it will negatively impact your email deliverability. In other words, if you have a bad list, you will end up in spam. We will monitor your contacts’ engagement on an ongoing basis to ensure that you have an engaged email list.

Email Marketing Reporting

Our agency will send reports every month to breakdown your email marketing performance. The main metrics we look at are subscribers, open-rates, click-through rates, and conversions. We will review, analyze, and strategize to improve these results each month.

Blog Posts

Let the experts handle your blog so you can free up your time for more important tasks, like running your business. Our writing team includes experienced bloggers and writers who do more than just pen your blog: we’ll do all the management, too, like finding an original stock photo, optimizing your post and scheduling finished posts.

Search Engine Optimization Management

A successful SEO strategy is made up of many parts and requires an integrated approach that merges content marketing, social media, conversion rate optimization, influencer marketing and more. By combining these (and other) tactics together you can create an optimized, socialized, publicized, advertised and influencer activated approach that will enable you to be the best answer, wherever your customers are searching. Our SEO services include the following:

Organic Search Consulting

Douglas Business Solutions takes a very hands-on approach to training and instructing our clients on the most important aspects of SEO best practices and trends to ensure that both teams are integrated and understand the top priorities for the business.

Our technical and on content-driven Search Engine Optimization expertise enables our team to make best-in-class recommendations for improving the overall health of a company’s online presence.

SEO Copywriting

The stakes are high, and today’s content needs to meet the needs of customers and search engines to ensure findability and conversions. Our data-backed content marketing expertise enables our team to make effective and strategic content recommendations.

Link Building

While link building is not the stand-alone service that it used to be, it is still a very vital part of a successful SEO strategy. Search engines still measure externals links to identify relevant, quality content in relation to a topic. By ensuring both the quality and quantity of the links you target, you can build a better reputation in the eyes of search engines and enjoy traffic gains from search as well as directly from the link source.

SEO Audit Services

The first step to implementing a successful SEO marketing strategy is often understanding where you are today. Our SEO Audit Services can help inform the current performance of your digital marketing strategy, potential for improvement and immediate areas of opportunity to have you getting in front of more potential customers right away.

Graphic Design

Brand Logo Design

Express what your company stands for with your personal logo. Our graphic designers will create a special brand that gives a constant marketing voice to your products and services.

Poster Design

With a poster design, you can market your merchandise or services. Whether you need a poster diagram for product launches or exceptional events, our graphic format team is usually equipped to assist you! We offer any number of poster layouts that suit your enterprise advertising campaign.

Business Cards

This type of cards allows you to maximize on networking opportunities. Your business card should be unique and well detailed to leave a lasting impression. Our team can help in the production of such, and help you grow your brand.

 Postcard Design

Send friendly, customized postcards to your customers. This will help you create a bond between you and your customer. A happy customer equals a loyal one. This can only lead to an increase in profit for your company.

 Infographics Design

Infographics are generally used to make information easier to understand. Complex information will turn off your customers, hence, loss for the company. Our team can take the most complex information and interprets it into comprehensible and engaging information.

Layout and Cover Design

New and fresh is the way to go if you are looking to make a comeback. Changing your layout will attract new audiences, as well as help, maintain your usual audience.

Brochure Design 

Our team can help place all the necessary information in a well-designed brochure. Be it information on your company brand or your products and services, our team will ensure that it is effectively communicated. Our versatile team can design and produce many types of brochures.

Corporate Stationery Design

Corporate stationery includes envelopes, labels, designed letter heads and so forth. All of which can help you create awareness. However, in order for them to be effective, our team puts their best foot forward in their design capabilities.

Annual Report Design

Our team is also capable of designing annual reports in a way that does not interfere with its main function.

Social Media Banners

Social media has become the number one marketing platform for numerous companies. Our graphic designers can help revamp your social media campaigns, adverts, photos, and banners.

Video Production

Videos are not only interesting to watch but give us a better view of how things work. Ask yourself, would you like to spend hours reading or few minutes watching a short video? This is where animated video services come into play. Choose the animation style that’s right for your business:

Whiteboard Animation

The whole concept is explained by drawing or writing on an animated whiteboard. Voice is synchronized as per the words and description. This style is perfect for diving a bit deeper into the process explanation such as How-To videos or video telling. 

2D Animation

Uses cartoon characters to make a video livelier. Gives a broad view of both characters and scenes simultaneously explaining all.

Typography

In typography animated videos, only text is used to explain the ideas. Words are no doubt effective and the moving words moves audience. It is a simple and straight forward manner to outline what a company does. 

Web Design

The design of a business’ website is the essential factor to determine how the business will perform online. We design our client’s websites with the marketing process in mind. Our goal is to create a website that provides a great user experience for the visitors while also providing the business a fantastic opportunity for lead generation.